The ratings for the latest episode of Megyn Kelly’s prime-time Sunday-night NBC program are in, and the bad news continues for the former Fox News channel star. Kelly’s June 25 show, her fourth outing on NBC, was the lowest rated one yet. The program came in third in the ratings, beaten by an ABC rerun of America’s Funniest Home Videos and by CBS’s 60 Minutes. Kelly had only 400,000 viewers in the preferred demographic (viewers 18-49), while ABC and CBS each had 700,000. (On a typical night – June 22, 2016 – when she was on Fox News at 9 P.M. E.T./P.T., Kelly had almost that many viewers in the news demo – ages 25-54 – 384,000.) The total viewers of the three top broadcast channels during Kelly’s hour on June 25, 2017, 7-8 P.M. E.T./P.T., were CBS 7.2 million, ABC 3.9 million, and NBC 3.4 million.
Kelly’s interview guest on Sunday June 25 was J.D. Vance, the author of the New York Times bestselling nonfiction book (47 weeks and counting on the list) Hillbilly Elegy. The book has put Vance, a native of Appalachia and a graduate of Yale Law School, on the trendy map for his ability to explain the beliefs of Americans in flyover country (aka Trump supporters) – who have been variously described elsewhere as “deplorables” who “cling to guns or religion or antipathy to people who aren’t like them” – to the cognoscenti on the coasts.
A number of mainstream media outlets increasingly appear to be lying in wait for Kelly to fail. An article in Breitbart links to a selection of them.